Achieving export diversification has been a central objective of development policy for the last 50 years, yet many developing countries struggle to achieve it. successful export diversification at an economy level requires first understanding the firm-level processes that support the introduction of new products for export. As a rapidly growing economy and large commodity exporter, Brazil provides an interesting case study of how export diversification occurs. this briefing uses evidence from research on Brazilian manufacturing firms to draw lessons for other developing countries on how firms achieve export diversification.
http://www.ids.ac.uk/files/dmfile/IF21.pdf--
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