Hello all, I think you have just put into words what I have been struggling to find words for. Should the campaign be about the shell or the content? Should it be focused on the inanimate subject Nigeria or the human form that makes the place a place. Maybe what the Minister and her band of re-branders have in mind and lost in language is re-branding Nigerians. In short I support your proposition that Nigerians should change their ways of life and re-articulate their relationship with the State, with nature (environment), and with their creator. Then and only then will the place called Nigeria become a rare (instead of mere) geographical impression. As I tell those who care to listen, "when the notion of nation falls apart, the State can not hold, and mere anarchy is loose upon the mind" We need to put the notion of nation together so we can get there...get my drift?
Kole
--- On Thu, 4/2/09, Ifedioramma E. Nwana <ienwana@yahoo.com> wrote:
From: Ifedioramma E. Nwana <ienwana@yahoo.com> Subject: USA Africa Dialogue Series - Re: Dora Akunyili Says "We are not launching re-branding project abroad". (BNP News) To: "albashir" <letters@weeklytrust.com>, "arewa" <postmaster@arewa-online.com>, "Bedrock Of Arewa" <nnnstories@yahoo.co.uk>, "daily champion" <letters@champion-newspapers.com>, "Chris" <chris@voiceofnigerians.com>, "Companion" <letters_companion@yahoo.com>, "dailytrust" <dailytrust@yahoo.co.uk>, "Guardian" <guardian@guardianngr.com>, "idris id" <articles@amanaonline.com>, "a lacrown" <thevision2007@hotmail.com>, "Muhammed" <editortruimph@yahoo.com>, "NAS" <nasbuksaylor@nas-int.org>, "vanguard ngr" <vanguard@vanguardngr.com>, "vanguard ngr" <oluboss@vanguardngr.com>, "editors ngrguardian" <editday@ngrguardiannews.com>, "MrWale Okunniye" <youthvigil@yahoo.com>, "editor sun" <editor@sunnewsonline.com>, "editor sun" <mikeawoyinfa@sunnewsonline.com>, "sunny" <editor@thetimesofnigeria.com>, "The News" <articles@saharareporters.com>, "thisday" <editor@thisdayonline.com>, "Toyin" <usaafricadialogue@googlegroups.com>, "Jackson Ude" <jackson@pointblanknews.com>, USAAfricaDialogue@googlegroups.com Date: Thursday, April 2, 2009, 5:07 PM
The information given below is good for those who had not heard it before. However, the closing sentence of that article is reminiscent of why the re-branding project became necessary in the first place. Certainly, many persons in Government in Nigeria give us reason to want to give up on the country. But who says that the current re-branding effort excludes the Government. Or do we mean to say that once people in Government get 're-branded' the problems of Nigeria would be over. There is no doubt that all of us in Nigeria need a thorough reorientation on how we think in and of the country. Call it re-branding or any other name; it does not really matter the name you use! Since the country has chosen 're-branding' now let us use it to mean what we must do to lift our dear country out of the woods/pits. There is need for us to do some thing about our country. We made several attempts in the past; WAI, NOA, and similar other projects some of which still exist. We have not succeeded. Let us give this Lady a chance as her efforts are evidently candid. She had an up-hill task at NAFDAC and she made a huge success. We can enter almost any Pharmacy shop in Nigeria today and be sure of the quality of the medicine we are purchasing; that it would do what the doctors expect it to do. The most that the MOI&C can do is to point out the need for re-branding. It cannot re-brand us. WE MUST RE-BRAND OURSELVES; WHETHER IN GOVERNMENT, IN THE MARKET, IN THE UNIVERSITY, IN THE FOURTH ESTATE OR REALLY ANY WHERE IN NIGERIA! IT US WHO MUST DO THE RE-BRANDING.
--- On Wed, 4/1/09, Prince Dickson <pcdbooks@yahoo.com> wrote:
> Date: Wednesday, April 1, 2009, 9:41 AM > Dora Akunyili > Says "We are not launching re-branding > project abroad". (BNP News) > > > Nneka > > > Minister of > Information and Communications, Dora Akunyili said today in > Abuja that > government would not launch the ``Re-branding Nigeria'' > project abroad yet.
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